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"Check This Out !"
Digital defined
In essence, digital printing technology allows you to connect your computer directly to your print shop (that’s us). You can send a project online directly to a digital press and produce thousands of copies in a single day. But that’s just one of the many advantages. With most types of digital printing there’s no film making, color proofing, stripping, or plate making; there is no pres make-ready, no time consuming changeovers and less waste. And because the images that appear are generated digitally, they can most often be changed on the fly, just as your desktop printer reproduces the different pages of a presentation without missing a beat. Digital technology permits quick turnaround, low quantity print runs. Books and brochures can be printed on-demand, as they are ordered, eliminating the need to print large quantities of materials and then hold them in inventory.
Did you know…….
29% of commercial printers as a whole produce some sort of variable data printing jobs in-house
36% higher response rate. One study showed that customized print programs improved response rates by 36%. Repeat orders increased by more than 47%
38% of creatives say they have produced variable data print jobs in the last twelve months.
The Occupant is dead. A revolution is sweeping the mail-boxes of the worlds developed countries-a revolution in print communications. A mass medium is becoming personalized, customized, individualized. And the change is presenting new challengers and opportunities for designers, printers and any business interested in reaching out to customers.
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